"Indecision feeds fear; decision feeds creativity".
This is something I've started saying in discovery calls. It's not a high-pressure sales tactic. Whenever it comes up, the person on the other end of the call is struggling with indecision. They know they want to work with me, but can't decide between programs. Or they're trying to decide between building a website or building social media.
I always release the outcome of what this decision may be. You could decide on a workshop instead of a program, or decide to invest in something else (a website, develop a course) before you work with me. Either outcome I'm happy with.
Because nothing happens if nothing happens. And nothing happens until you make a decision.
This is especially true when it comes to launching a business, product, or offer. You can research your idea as long as you want to. But the best research come after you take action on the idea.
I explore the space between Idea and Action with marketing expert Rachel Mik.
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